A/B testing Archives - ��²��վ Blog

Are Tuesdays really the best days to send emails?

Aravindhan S — Wed, 17 Feb 2021 22:20:22 +0000

You’ve probably Googled “What’s the best day to send my email?” before a high-stakes email campaign and found that most results say Tuesday is the best day. You’ve also probably seen these claims backed up with different kinds of data. However, as an email marketer, you should consider the sample size and the industries contributing...

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7 Amazing Things You Probably Didn't Know About ��²��վ PageSense

Pavithra Rajasekaran — Tue, 21 Apr 2020 06:00:26 +0000

Aristotle famously said, "The more you know, the more you realize you don't know."During a recent conversation, a long-time customer casually exclaimed "Woah! I didn't know PageSense could do this!"And that's when it hit me hard that not everyone needs to be a jack-of-all-trades. There might be customers who've used your product for years and...

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20 Highly Converting A/B Test Ideas That No Marketer Should Miss

Tanya Pandey — Mon, 08 Apr 2019 05:37:17 +0000

Guessing can be expensive. One wrong guess about the placement of your CTA might cost you thousands of dollars. A/B testing allows you to eliminate the guesswork .A/B testing is used to compare the performance of two variations of a webpage. These two variations, A and B, are shown at random to similar visitors at the same time. The variation with...

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5 Signs That Your Website Needs Conversion Rate Optimization

Shivasharan M — Sun, 18 Feb 2018 23:58:45 +0000

If you've spent any time in marketing meetings, you've probably heard the term "Conversion Rate Optimization" get thrown around. Essentially, CRO improves your web page performance by increasing the chances of converting your website's visitors. Converting could be filling out a form, purchasing a product, or subscribing to your blog,...

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A or B? Let’s test.

Vaijayanthi Narasimhan — Tue, 12 Jul 2016 07:00:07 +0000

Stephen runs a furniture and home decor store. He’s a big fan of email marketing, and uses it to regularly communicate with his customers. He sends a lot of DIY tutorials, product updates, and promotional messages. One morning when he’s analyzing the open/click rate reports, Stephen notices that some emails have performed better than...

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